|
|
Michael A. Cusumano; David B. Yoffie ListingsIf you cannot find what you want on this page, then please use our search feature to search all our listings. Click on Title to view full description
|
|
|
1 |
Michael A. Cusumano; David B. Yoffie Competing on Internet Time: Lessons From Netscape & Its Battle with Microsoft
Free Press 0684853191 / 9780684853192 Hardcover Very Good
0684853191 ISBN: 0684853191 Hardcover with dustjacket, 360 pages. VG/VG. There is a remainder mark on the bottom edge, otherwise a solid unmarked copy. The Free Press, First Edition, 1998. Business & Investing, Management & Leadership. Highly Recommended!, March 14, 2001 Reviewer: Rolf Dobelli (Luzern Switzerland) - Michael A. Cusumano and David B. Yoffie have written a play-by-play of the competition between Netscape and Microsoft in an enormously detailed book that became an instant classic. Adding to the insider scoop, the authors take the opportunity to show readers how they can apply the "lessons" from this historic corporate battle to their own businesses in the context of today's fast-paced world, which runs on "Internet time." Critically acclaimed, the book is filled with facts, figures, insights and strategies, and manages to do it all without drowning in tedium. We at getAbstract highly recommend this book to people in all business. It's exceptionally well written and flows like a good adventure saga, which it is. (getAbstract note: Despite its commendable Judo tactics, Netscape in late 1998 was acquired by America Online Inc. in a deal that was roundly viewed as a final victory for Microsoft in the browser war.)
Price:
2.94 USD
|
|
Add to Shopping Cart |
|
|
|
